Headline promotion results

July - September 2008

Improved share vs DTT and Satellite.

• +15% for E4 vs -3% on DSAT and Cable
• +3% on Film 4 vs -9% on DSAT and cable
• -9% on More4 vs -7% on DSAT and Cable

Promotion response rates

4 music	Date
	9th August
film 4
	18th July